PUBLIC RELATIONS AND MANAGEMENT

Experience

  • Newark Bears, Assistant General Manager

  • Newark Bears, Director of Media Relations and Broadcasting

  • New Jersey Jackals, Director of Media Relations and Broadcasting

  • Gleason's Gym, Director of Public Relations

Highlights

  • Oversaw staff of 35 full-time employees and interns with Newark Bears, directly managing the following departments: communications, sponsorship sales, broadcasting and baseball operations.

  • Helped Newark Bears win 2007 Atlantic League championship after being put in charge of player personnel, baseball operations and budgets.

  • Managed Rickey Henderson’s extensive media schedule for two seasons, including feature stories and segments with ESPN, Sports Illustrated, The New York Times, USA Today, Baseball America and TSN.

  • Oversaw redesign of Newark Bears website to coincide with launch of new team logo and uniforms.

  • Spokesperson for two minor league baseball franchises, including point person for business initiatives and baseball information.

  • Produced game program magazines, marketing materials, media guides, website content, press releases and game notes for two minor league baseball franchises.

  • Generated publicity for New Jersey Jackals during first five seasons of franchise, including successful “Survive the Stadium” promotion in inaugural season, which garnered national coverage.

  • Worked in conjunction with Yogi Berra Museum and New Jersey Performing Arts Center (NJPAC) for many events and press conferences.

  • Managed press briefings for world champion boxers Mike Tyson and James "Buddy" McGirt, and oversaw commercial rentals at world famous Gleason's Gym

Jim Cerny with Chris Jones - Newark Bears

Jim Cerny with Ricky Henderson - Newark Bears

Atlantic League Champions - Newark Bears